Advertising is the art of purposeful communications relayed by companies wishing to influence an audience to take a measurable action such as an inquiry or purchase. And since we’re all inundated with messages delivered through radio advertising, online ads, TV commercials and more on a daily basis, it seems that messages that are direct, concise and even funny are those we remember most.
It boils down to a good, entertaining story, really. Think about the last time you got together with good friends. What do you remember most? Possibly, it’s how much a certain person made you laugh because they told you a great story. The delivery, including inflection, tone and timing are as memorable as the content of the story itself, right?
Insyntrix is skilled in understanding the mindset of a given core audience. We put ourselves in their shoes in order to key in to their thoughts and feelings of your subject matter. From there, we put our expert copywriters to work. In the end, it’s a funny and fun collaboration between or creative teams and video production partners that results in awesome radio advertising, online advertising and TV commercials.
One of our favorite TV commercials and video production projects was a television commercial we did for Top Dollar Pawn. Our client loved it because their clients remembered it, which is exactly what we were after.
Give us a call. We’ll help you uncover the specifics about your audience, the key resonating attributes of your brand and get the creative juices flowing for your benefit.
Insyntrix has the experience and resources to create exciting video projects. From idea conception, script writing and storyboarding, to music, voiceover and graphic design, we’ve got everything you need to satisfy your video production and marketing needs. Insyntrix can handle everything from motion graphic animations to on-location video production shoots and live events.
Give us a call and understand your options with video production and editing. Or, complete this form and we’ll contact you soon about everything you can do with video.