Branding & Strategy
BENCOR
BENCOR is a team of experts in printed circuit board manufacturing and PCB assembly. Their objective is to provide businesses with the ultimate in “one-source solutions” to make their jobs easier and improve profit margins. Value-added services include include PCB procurement, design, assembly, test engineering, firmware, technical writing, training and ESD.
Insyntrix created a new visual identity and branding standards, a new logo, business cards, letterhead and a brochure for BENCOR.
US Recycling Equipment
You can count on US Recycling Equipment with over 20 years of experience in commercial and municipal recycling equipment installation and service. They manufacture and sell the equipment that helps keep the planet green.
Insyntrix created a new visual identity and branding standards, a new logo, business cards, website and brochure.
The Bevy Network, Inc.
The Bevy Network, Inc. is the visionary muscle behind Bevylife, the cool, sexy new meeting platform for groups, events and services geared to singles aged 40 and over. Keep an ear out for owner Melette Evans, a mover and shaker soon to be featured in an up-coming cable network television series about dating in a modern age. She’s a force we are pleased to be associated with!
Melette came to us with a dream making wild traction. Together we created her company name, product name, visual identity with a logo and a positioning and messaging framework. The naming strategy leaves room for future expansion, and our money’s on The Bevy Network to make it big.
University of Denver
Founded in 1864, The University of Denver has become one of the country’s premier private universities. It’s home to over 11,500 students hailing from all regions of the United States and 83 other countries. Faced with the need to rebrand and reposition their Alumni Network, DU contacted Insyntrix for our branding expertise.
Insyntrix created and facilitated a multi-day branding workshop designed to uncover the core value propositions of each entity of the Alumni department as their services relate to prospects, students, graduates, grad students, alumni and parents. End results included new, descriptive names for each service entity and a positioning and messaging framework in line with the guiding principles outlined by the Dean and followed by the university.
Octagon Systems
You know that dirty, plastic chairmat under your office chair? It’s time to throw it away. Vitrazza sells and ships durable, smooth glass chairmats in standard and custom sizes to customers across the USA. Vitrazza mats are the last chairmats you’ll ever have to buy because they are deceptively durable and provide ergonomic benefits, too.
You may have heard their radio commercials on SiriusXM and on cable news channels nationally. They are next level successful and we couldn’t be more happy about their accomplishments.
The Insyntrix team developed a comprehensive branding package which included guidance and recommendations on the company name, a new visual identity and branding standards, company logo, business cards, brochure, store signage, a new website, copywriting and more.
Vitrazza
You know that dirty, plastic chairmat under your office chair? It’s time to throw it away. Vitrazza sells and ships durable, smooth glass chairmats in standard and custom sizes to customers across the USA. Vitrazza mats are the last chairmats you’ll ever have to buy because they are deceptively durable and provide ergonomic benefits, too.
You may have heard their radio commercials on SiriusXM and on cable news channels nationally. They are next level successful and we couldn’t be more happy about their accomplishments.
The Insyntrix team developed a comprehensive branding package which included guidance and recommendations on the company name, a new visual identity and branding standards, company logo, business cards, brochure, store signage, a new website, copywriting and more.
Berdoll Pecan
Berdoll Pecan Candy & Gift CO. has started a humble road-side stand at the Berdoll family farm and grown into a 1st rate attraction and stop for those traveling in the middle of Texas. However, Berdoll needed a more consistent approach to how they were handing their logo and brand name on all their various products they created over time across many years. Insyntrix refined their logo and created new label sets for various product lines.
From a family farm in Texas, Berdoll Pecan ships products to all 50 states and internationally. Insyntrix developed their new look and standards that will help take the company to a more national look and further their goals as the top choice for pecans and treats.








